The Blend
Coffee + quick bites shop located in Buena Vista, Colorado
New Beginnings
The Blend was started by two female entrepreneurs who saw a need in their growing mountain town of Buena Vista, Colorado for a space that welcomed both tourists and locals as they set out on their next adventure. During their start-up phase, I was able to serve as a creative partner, helping them craft their voice, brand, and brand collateral, as well as develop a robust online presence. By the end of my time with them, I was able to provide user-centric design solutions for their logo, website, and social media, which in return allowed them to capture more revenue from tourists who were primarily using online media sources to scout out their next cool coffee shop.